Yahoo veut casser sa tirelire pour Hulu

Casser sa tirelire

Casser sa tirelireYahoo n'est pas décidé à se laisser abattre. Après avoir racheté Tumblr pour pas moins de 1,1 milliard de dollars, la firme aurait des vues sur Hulu, un service américain de vidéo à la demande. Dire qu'on croyait le groupe dans la tourmente.

Ainsi Yahoo confirme les rumeurs qui courent depuis quelques mois, le groupe aurait donc déposé une offre formelle pour acquérir Hulu.

Si aucun montant n’est officiellement avancé, il semblerait que 6 autres acteurs lorgnent sur le service (notamment Time Warner Cable , DirecTV, mais aussi le groupe Guggenheim Digital Media.). Autant dire que les enchères devraient rapidement grimper.

Avec seulement 5 ans d’existence, Hulu se targue de posséder 4 millions d’abonnés à sa formule Premium et un chiffre d’affaires de 700 millions de dollars en 2012. Un investissement qui semble donc plutôt juteux et qui pousserait Yahoo à casser sa tirelire derechef.

Inutile de préciser que les actuels propriétaires (les groupes de médias Disney, News Corp et Comcast) ne seront pas prêts à lâcher Hulu pour une bouchée de pain.

[reuters]

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